Terms of Service
Last updated: November 11, 2026. FUR44 is a service of Vend Wiki Inc., an Ontario, Canada company. By creating an account you agree to these terms.
The service
FUR44 drafts replies to your Google reviews and submits only the replies you approve, through the Google Business Profile connection you authorize. Drafts are suggestions written by AI; you are responsible for the final text of every reply posted from your profile. Google may take time to display submitted replies, and display is controlled by Google.
Current status
FUR44 opened on Tuesday, November 10, 2026. On November 11, 2026, Google approved our Business Profile application (Case 5-6067000041256). Through the Google Business Profile connection you authorize, reviews arrive in the app and approved replies post to Google from your own account under these same terms. If you do not connect Google, we write every reply and you paste it into Google yourself.
Trial and pricing
- Free trial: 14 days, starting when you add your shop to your account. No credit card is required for the trial.
- Plan: $29 USD per month for one location (one Google Business Profile at one address), charged monthly while active, only after you choose the plan and provide payment details. Taxes may apply where you live.
- Cancellation: anytime, from your account. No fixed term and no cancellation fee. Cancellation stops future charges; replies already posted remain on Google.
Acceptable use
- Use FUR44 only for businesses you own or are authorized to represent.
- Do not use FUR44 to create fake reviews, offer incentives for reviews, or filter which customers are invited to review — Google prohibits all three, and accounts doing so may be removed.
- Do not post replies that are unlawful, deceptive, or that disclose someone else's personal information.
Availability and liability
We work to keep FUR44 available and accurate, but the service is provided "as is": we don't guarantee uninterrupted availability, specific draft quality, review outcomes, ratings, or rankings. To the extent permitted by law, our liability is limited to the amounts you paid us in the three months before a claim.
Google and Google Maps are trademarks of Google LLC. FUR44 is an independent product and is not affiliated with or endorsed by Google. Your use of Google services remains governed by Google's terms.
Law
These terms are governed by the laws of Ontario, Canada.